Maruti Suzuki Offers Protection Against Price Hike on Select Models
By Arjun Nair
Updated June 10, 2026

Maruti Suzuki has introduced a new price protection and an RD-backed loan scheme for buyers purchasing the Alto K10, Celerio, S-Presso, and Wagon R, claiming that the move is intended to help the entry-level customers, who are the most sensitive to price fluctuations.
This scheme covers bookings that are made until June 14, 2026.
The carmaker has already announced a price hike of up to Rs 30,000 across its model range.
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Maruti Suzuki India Senior Executive Officer of Marketing & Sales, Partho Banerjee, stated,
“On the feedback of our channel partners, we have announced a price protection scheme for entry customers. Their channel partner’s plea was simple: the customer who is stepping forward to buy a car should not be pushed back by a price hike.
So, we are considering a price protection window for small car buyers. If you book, we give you a cushion”.
The company also claims that the scheme would support first-time buyers and help motorisation grow across the country.
Besides the price protection offer, Maruti Suzuki has also launched a recurring deposit-backed auto loan programme called Suhana Safar.
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Buyers opting for it will be paying monthly installments that are equal to the car EMI to an RD account. This amount can be further used as a down payment for their next car loan from the same bank.
Image Source: Maruti Suzuki








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