Hero MotoCorp is the world’s largest two-wheeler manufacturer in terms of unit sales, and has been a defining force in India’s commuter motorcycle market since its separation from Honda in 2010. The company built its reputation on offering practical, durable, and fuel-efficient motorcycles tailored to the needs of the average Indian rider. Hero’s portfolio is centered around the 100cc to 200cc segment, which includes best-sellers like the Splendor Plus, HF Deluxe, Passion Pro, and Super Splendor — all designed to prioritize mileage and low maintenance. For younger and more performance-oriented buyers, the Xtreme 160R and Xpulse 200T add a sportier and adventure-friendly touch to the mix.
Hero scooters like the Pleasure+ and Maestro Edge target urban commuters and are known for their smooth ride and high efficiency. The brand is competitively priced, with most models ranging from ₹70,000 to ₹1.5 lakh (ex-showroom), making it accessible to a wide spectrum of Indian riders. Hero MotoCorp has also entered the electric vehicle space with its new VIDA sub-brand, and is investing in EV R&D and charging infrastructure. The company has maintained its dominance by staying focused on real-world usability, strong service networks, and innovation in the affordable mobility segment.
